Sierra BMW Motorcycle
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Sierra BMW Motorcycle
1380 Kleppe Lane
Sparks, NV 89431
775.355.0655
775.355.0651 fax
N39 31.437 W119 43.260
info@sierrabmw.com
http://www.sierrabmw.com
http://www.sierrabmwonline.com
"Sierra BMW Motorcycle--We specialize in CUSTOMER SERVICE."
Melandri makes history with BMW Motorrad’s first ever WSBK win!
BMW Motorrad Motorsport’s Marco Melandri scored a historic first Superbike World Championship victory on the S 1000 RR today at Donington Park circuit in the UK, with team-mate Leon Haslam just a few bike lengths behind in second place. This momentous race one result is the best to date for the factory team.
Having both qualified on the front row of the grid for today’s races, it was Haslam who took the early lead, swooping around the outside of pole-sitter Tom Sykes at Redgate Corner, with Melandri settling into third. In dry, but blustery conditions, Sykes was pushing Haslam all the time, finally taking the lead when Leon ran wide on the fourth lap at Goddards.
With Max Biaggi closing in on Marco Melandri, there were soon two Brits leading two Italians, with Jonathan Rea and Carlos Checa trying to join the quartet out in front. By half distance, it was Melandri who began to look the most composed, fighting off challenges from rival Max Biaggi and then following his team-mate past Tom Sykes at the Melbourne Loop to move up into second place behind Haslam.
Now, with two BMW S 1000 RRs at the front, it was a race to be the first rider to make history and claim the first ever WSBK victory for BMW. With seven laps remaining, Melandri passed Haslam into Redgate Corner, but Haslam retook the lead later the same lap. With both riders visibly pushing hard and in danger of tripping each other up, there was no margin for error with Sykes and Biaggi now back in the frame.
Unfortunately for Leon, he was forced into the gravel trap to avoid a braking manoeuvre by his team-mate, but was somehow able to stay upright and rejoin the race, albeit behind Sykes. Melandri now had a clear lead and it was left to Haslam to try and find a way past the Kawasaki rider, which he did at the Foggy Esses, with just one lap remaining. Despite a blisteringly fast last lap by Leon, he was not close enough to challenge his team-mate for the victory and Melandri crossed the finish line 0.728 seconds in front to celebrate a truly historic maiden win on the RR and the first ever for BMW Motorrad Motorsport.
It was a thrilling opening race that saw five manufacturers in the top six. BMW Motorrad Italia Goldbet SBK team riders Michel Fabrizio and Ayrton Badovini finished race one in tenth and 11th place respectively.
Race two was full of excitement and drama, which lasted until the final corner of the final lap. Having treated thousands of his British fans to yet another thrilling race at Donington, Leon had fought his way right to the front and was just seconds away from his maiden WSBK win for the team when another rider collided with him and knocked him off the track, due to his over motivated maneuver, which caused Haslam to take out his team-mate in the consequence crash. All Haslam could do was pick up his RR and push it over the line for a single point.
Despite this unfortunate incident, it was nevertheless a historic day for BMW Motorrad, who are now third in the WSBK manufacturer standings and will go into the next round at Miller Motorsports Park in the USA in two weeks time full of confidence. BMW Motorrad Italia’s Ayrton Badovini finished in a solid sixth place in race two and his team-mate Michel Fabrizio recovered from a ride-through penalty to finish in 13th place.
Marco Melandri: “It is an awesome feeling for me to put my name in the history books of a factory like BMW Motorrad. I could not have imagined dreaming of this when I was young. I just want to say thank you to BMW Motorrad in Germany, to the team at the track and to everybody involved in the project. We have been working so hard and we have never given up, even when we were encountering some difficulties. We will keep pushing, and I am more than happy.
“I am disappointed with the result of the second race of course. I was trying to pass Leon in the final corner although I knew it would be difficult. Anyhow, I am a racer and I had to try. I ran a little wide and expected Leon to pass me back – finishing second would have been ok for me. Then Leon was hit and he crashed. His bike hit me and I crashed too. I feel sorry for both Leon and me but that’s racing. We now have to keep our heads high and look forward to Salt Lake City where we hope to be fighting for wins again.”
Leon Haslam: “What a day. I had a good pace in race one. In the end, I have to say that I am a bit disappointed with the second place. I had a big wobble out of Coppice and it actually put me on the right hand side of Marco instead of the left, and he braked a bit earlier that lap. I had nowhere to go, so I opted for the gravel. It was kind of a combination of things which caught me out. But fair play to Marco, a BMW 1-2 result is just fantastic. Right now I just want to forget race 2. I feel a bit frustrated because I was going for my first win for BMW Motorrad – at my home round. But we were denied that deserved victory. The crash was not my fault at all… Anyhow, that’s racing, and we now look forward to the next round. Hopefully we can turn things around at the next race meeting in Salt Lake City. I want to dedicate my race 1 result to Robert Fearnall, who was a close friend of the family.”
Bernhard Gobmeier (BMW Motorrad Motorsport Director): “The first race was absolutely thrilling. We saw bike-to-bike action and our opponents gave us a hard time on track. Marco’s race was impressive: he organized his race excellently, showed great overtaking abilities and subsequently deserved the victory. For us it is even more satisfying to see that Leon was also able to showcase his talent. He also showed great battles on the track and completed BMW Motorrad’s first double victory in World Superbikes. This 1-2 is the result of hard work of all the people involved in this project – in Munich, in Stephanskirchen and at the track. A big Thank You to our riders and the whole team.
“The second race again was great – until the last corner. It is just too disappointing to see both riders crash guiltlessly when leading the pack in the final corner of the race. But now we have to keep our heads up and look forward to Salt Lake City. We hope to fight for wins there as well.”
Results
Race one
1. Marco Melandri (ITA) BMW Motorrad Motorsport; 2. Leon Haslam (GBR) BMW Motorrad Motorsport; 3. Sykes (GBR) Kawasaki 10. Fabrizio (ITA) BMW Motorrad Italia Goldbet SBK Team; 11. Badovini (ITA) BMW Motorrad Italia Goldbet SBK Team
Race two
1. Rea (GBR) Honda; 2. Biaggi (ITA) Aprilia; 3. Sykes (GBR) Kawasaki; 6. Badovini (ITA) BMW Motorrad Italia Goldbet SBK Team; 13. Fabrizio (ITA) BMW Motorrad Italia Goldbet SBK Team; 15. Leon Haslam (GBR) BMW Motorrad Motorsport; DNF. Marco Melandri (ITA) BMW Motorrad Motorsport.
Time is running out – Special BMW Pricing for WSB Ticket Packages
© 2012 BMW Motorrad USA, a division of BMW North America, LLC. The BMW name and logo are registered trademarks. While BMW Motorrad USA will do everything possible to ensure the accuracy and timeliness of information in this eNewsletter, we will not be responsible for errors which may occur, and information may be subject to change at any time without notice.
BMW Motorrad USA • 300 Chestnut Ridge Rd • Woodcliff Lake, NJ 07677
1 month ago • 0 notes
Schuberth S2 Helmet - New Product Alert - Sierra BMW Motorcycle Online
With the S2, Schuberth presents the newest addition to our line of premium lightweight, aerodynamic and aeroacoustic motorcycle helmets. This innovative, all-around helmet with integrated sun visor will appeal to sport, touring, and cruising riders alike.
The advanced ventilation system and integrated sun visor ensure comfort in any temperature day or night. The distinctive full circumference rim spoiler and molded back spoiler reduce drag and wind noise at higher speeds for a smooth ride. Setting the S2 in a class of its own is the integrated antenna which optimizes reception for the optional Schuberth Rider Communication System.
Outer shell
-The outer shell of the S2 comes in two helmet shell sizes for optimum fit, combining an aerodynamically optimal shape with excellent protection. It is manufactured using Schuberth’s proprietary compression molding process resulting in exceptional stability and a light weight.
-Shell material: S.T.R.O.N.G. fiber
-Helmet shell technology from SCHUBERTH results in low weight
-Pre-woven glass fiber material is compressed with a special resin in a high pressure heated vacuum mold to form the helmet shell which is exceptionally sturdy.
Inner shell
-The protective layer of special EPS foam is injection molded into a single multi-density piece to ensure optimal shock absorption. This complex segmentation guarantees enhanced force absorption and distribution to maximize safety.
-Made of specially optimized EPS foam
-Complex multizone foaming allows optimal shock absorption
Comfort Liner
-The special inner lining of the S2 was developed according to the innovative Comfort Fit concept to ensure that the helmet fits comfortably and securely in all situations.
-The combination of carefully selected COOLMAX® and Thermocool® materials and the additional use of Interpower® coatings also make the inner lining a highly-effective moisture wicking and cooling system
-COOLMAX® lining, completely removable and washable (hand wash, 80°F)
-Optimized fit
-Variable for effective ventilation
-Adjustable for summer/winter conditions
-Hypo-allergenic
-Antibacterial
-Removable comfort cheek pads and crown liner
Fastener system
-Precise setting of the chinstrap length through adjustment on both sides.
-Micro-lock ratchet lock
Reflective Materials
-The silver-colored appliqués of reflective material on the neck collar of every SCHUBERTH helmet ensure that the motorcyclist can be seen better, especially in twilight or at night.
-Improved visibility = Enhanced safety
-Enhancement of the passive safety
-Early recognition by other road users
Face Shield
-Injection molded for optimal clarity.
-Patented “turbulators” break up windflow to eliminate noise.
-Pinlock ® visor included, eliminates fog through the sealed double-lens technology
-“City position” for maximum ventilation in slow traffic situations
Face Shield Mechanism
-The EasyChange mechanism makes removing and replacing the face shield extremely quick and simple.
-No tools required
High-performance aerodynamics
-The S2 is specially designed for a sport touring riding position to remain stable in the air flow. The special shape of the helmet shell and the full circumference spoiler along the rim of the helmet ensure enhanced down force. The S2 creates practically no upward lift, even at higher speeds. In addition, the S2 also offers high directional stability. The buffeting is also significantly reduced on naked bikes.
-Perfected aerodynamics
-Upward lift = 0!
-Directionally stable
-No oscillating
-No buffeting
Aeroacoustics of the S2
-A quiet helmet means active safety for the motorcyclist: this permits the rider to concentrate on riding – particularly at higher speeds.
-Many hours in the Schuberth acoustic wind tunnel have ensured that the S2 is exceptionally quiet. The comprehensive acoustics package with optimized helmet shell, wind deflector and ergonomic shape of the neck padding make the S2 – at 85 dBA – one of the quietest helmets of all.
-Aero-acoustics optimization for a helmet quiet
-Installation of a wind deflector enables the aeroacoustics and consequently the noise level to be improved still further.
-Only 85dB(A) at 60 mph (with naked bikes)
Innovative ventilation system
-The S2 is equipped with an innovative Air Extraction System. The combination of multipath channels in the EPS foam liner and the head, chin and mouth ventilation ensure that fresh air is distributed efficiently throughout the entire head area. The fresh air which enters via the forehead ventilation is conducted through the inner shell’s air channels well beyond the back of the head to the rear of the helmet. The low pressure prevailing at the rear of the helmet creates a siphon effect causing the interior air to be pulled in and extracted constantly through the air outlets and the special mesh fabric in the neck padding
-Head ventilation input (adjustable in multiple stages)
-Chin vent for targeted distribution of the incoming air in the helmet
Effect
-The S2’s powerful ventilation system
-Chin vent
-Variable pad system
-Face shield vent
-Adjustable top vent
-Active Air Extraction System
-EPS shell with ventilation channels
O2 ventilation
-In cold weather a helmet is sometimes sealed closed by sealed off by hoods, scarves or neckerchiefs locking out the fresh air supply.
-The concentration of carbon dioxide inside the helmet is a key safety criterion for preventing symptoms of fatigue and the thinning of breathable air.
-No negative effects on health need be feared as long as the CO2 concentration remains below 3.5 %.
-The maximum level of CO2 concentration at the workplace is 0.5 %
-Even when the neck zone is sealed off by hoods, scarves or neckerchiefs, this helmet guarantees that the CO2 concentration remains below the 0.5% limit as from a speed of approx. 30 km/h.
-In cases where the helmet is completely sealed off by hoods, scarves or neckerchiefs, the face shield ought to be opened (city-travel position) for safety reasons when idling, for example at traffic lights, or travelling slowly.
SRC-System™-ready
-The S2 is by default equipped to accommodate the SCHUBERTH SRC-System™ S2 (available in summer 2012). To guarantee ideal radio reception for you, the S2 is already equipped with two integrated antennas to boost reception and a Bluetooth® connection
-Optimum reception quality at all times
-Bluetooth® antenna for wireless mobile, navigation and intercom connections to other SRC-System™ owners
A.R.O.S.
-The Anti-Roll-Off System (A.R.O.S.) especially developed and patented by SCHUBERTH is provided as a safety feature in every SCHUBERTH motorcycle helmet. It ensures that provided the chinstrap is closed and correctly adjusted: the helmet cannot pivot off the head from behind the risk of contact between the chin section of the helmet and the chin or throat of the rider is minimised due to the small angle of tilt and the consequences of the helmet coming into contact with the chest as the result of an accident are reduced.
-The helmet also has Reflective areas which improve visibility in the dark and thus contribute to your safety.
Weight, standard and size
Lightweight at only 1,565 grams (small shell)
Ultra quiet at only 85 dba at 60 mph
Available in sizes XS - XXXL (52/53cm - 64/65cm)
The S2 is certified with both the DOT FMVSS 218 and ECE-R 22.05 motorcycle helmet safety ratings. These certifications guarantee conformity to defined safety standards in respect of impact absorption, penetration resistance, lateral rigidity, retention system
Service Plan
-Schuberth is offering a special 3 year Service Plan on new S2 helmets purchased in North America. After registering (http://www.schuberth.com/en/products/motorcycle/mobility-program.html), the customer receives a certificate that can be redeemed for a non-safety related helmet inspection and adjustment within 3 years of purchase date. Just present your original purchase receipt and certificate for this free service. This service does not include any parts necessary, and all safety-related issues must be referred to Schuberth NA.
Mobility Program
-Schuberth’s highest priority is the safety of our helmets user. We believe our customers should always wear the optimum helmet, and not purchase a “cheap” replacement if their Schuberth is damaged or ruined as a result of a motorcycle accident. The Schuberth Mobility Program is a free program that offers customers the opportunity to replace their helmet with the same model for one-third of the current retail price within one year of the accident. Requirements are proof of pre-registration (online), drivers license with valid motorcycle endorsement, the police accident report, and original purchase receipt. This program applies to all S2 helmets purchased in North America for 3 years after purchase date.
Warranty
-Schuberth offers a 7 year manufacturers warranty from date of manufacture, with a 5 year warranty from the date of purchase on the S2 helmet, whichever comes first. Please note that this applies only to helmets manufactured to meet the DOT standard and purchased in North America.
Dimensional weight listed
Schuberth S2 Helmet
Produced by Schuberth of Germany
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1 month ago • 0 notes
Sierra BMW Online - New Product Alert - BMW Summer 3 Pants 2012
Our bestselling BMW Summer 3 Pants are probably one of the most useful garment you will ever own. What looks like a simple pair of classic sahara/khaki-colored (or black) trousers is actually an extremely functional piece of BMW Motorcycle Riders’ Gear.
- Functional, summery motorcycling trousers.
- Friction-resistant material with high proportion of cotton.
- Double thicknesses of material at knees and seat.
- Very light SC protectors at knees (adjustable to 2 different heights)
- and hips, removable.
- Classic outdoor-trousers cut.
- Trouser legs with zippers so bottoms can be removed at the knees.
- 2 slot pockets, 1 back pocket (each with zipper).
- 2 side cargo pockets with stud fasteners.
- Woven belt with BMW Motorrad branding on the buckle.
- Velcros for adjustment at ankles.
- Color: Sahara or black.
- Sizes: XS to XXXL (unisex).
- SC protectors: made of visco-elastic foam with very good impact-damping
- properties, certified to DIN 1621.
BMW Summer 3 Pants | Motorcycle Pant/Short Combo with Armor 2012
BMW Original Parts
Sierra BMW Motorcycle Online Coupon Code – Use bmwfbtwit for 10% off any online order before 05/01/2012. Closeout items excluded. www.sierrabmwonline.com | If you’re local, just print this page and ride in any time before 05/01/2012 to get your 10% off!
2 months ago • 0 notes
BMW R 1200 GS Adventure Named 2011 Adventure Motorcycle Of The Year By Overland Journal And Expedition Portal
Woodcliff Lake, NJ – March 7, 2012… The BMW R 1200 GS Adventure has been named 2011 Overland Motorcycle of the Year by the staff of Expedition Portal and Overland Journal, a website and publication targeted toward environmentally responsible, worldwide vehicle-supported expedition and adventure travel.
A team of expedition travelers gave BMW’s best-selling long distance enduro the highest marks for its comfortable ergonomics, confidence-inspiring handling and braking, capacity and frame strength for fully loaded travel, excellent ESA suspension, fuel range and power supply.
“There is simply no other overland motorcycle that so perfectly executes the action of adventure travel than the BMW GS Adventure,” writes Scott Brady, publisher and chairman of Overland Journal and expeditionportal.com, who has spent the past few decades exploring the world as a professional adventure driver and product field tester.
Sierra BMW Motorcycle Showroom - Reno-Sparks, Nevada USA
New Head of Design for BMW Motorrad. Edgar Heinrich takes over the BMW Group’s BMW Motorrad Design Studio.
- 30.01.2012
Munich. Edgar Heinrich (53) will be taking over the BMW Group’s BMW Motorrad Design Studio as of July 1st 2012. He succeeds David Robb. After completing his university degree in design, Edgar Heinrich started his career as a motorcycle designer with BMW back in 1986. Within the BMW Group’s BMW Motorrad Design Studio he was Head of Vehicle Design Motorcycles under the overall direction of David Robb from 2007 to 2009.
In July 2009 his career took him to India. As Vice President Product Design with the Indian vehicle manufacturer Bajaj Auto LTD he currently heads up the styling and model studio, responsible for brand definition and brand strategies for two-wheel and four-wheel design.
During his time with BMW Motorrad, Edgar Heinrich was responsible for such vehicles as the first 4-valve boxer models R 1100 RS and RT, the K 1200 S and R, the HP Megamoto and the victorious Paris-Dakar racing machines. The successful R 1150 GS and R 1200 GS were also created on his drawing board.
Under his direction, the motorcycle design team created the S 1000 RR, the F 800 / 650 series, the G 450 X and also the BMW Custom Concept study. Heinrich was even involved at the start of the design development of the 6‑cylinder touring bikes and the new maxi-scooters.
Motorcycles take up a large part of his leisure time, too. His passions include modifying sports bikes, restoring and collecting vintage models and in particular riding motorcycles himself - both on and off the road.
As Edgar Heinrich himself says: “I am very pleased to be returning to BMW Motorrad and having the great opportunity to be involved in shaping the two-wheel future of the BMW Group with an outstanding team.”
“Edgar Heinrich is an excellent motorcycle designer and passionate motorcyclist who has already made key contributions to BMW Motorrad design in the course of his many years of experience. I very much look forward to collaborating with him to take BMW Motorrad design to ongoing success in the future,” said Adrian van Hooydonk, Senior Vice President BMW Group Design.
David Robb (56), the previous head of the BMW Group Motorcycle Design Studio, has left the company. He was in charge of BMW Motorrad design for 18 years. Under his leadership, the design team elaborated the development of the BMW Motorrad product portfolio from three to a current total of six model lines, as well as creating the extensive product range of BMW Motorrad rider equipment and motorcycle accessories.
The first motorcycle designed under David Robb’s direction was the BMW K 1200 RS. This was followed by such models as the first BMW cruiser R 1200 C, the innovative K series with transversely mounted 4-cylinder engine, the F series with 2-cylinder parallel twin and the most successful BMW motorcycle of all time, the travel enduro R 1200 GS. The design concept of the latter is regarded to this day as the benchmark in the category of big enduro bikes. Recently there were additional highlights such as the BMW motorcycles with in-line 6-cylinder engine, the K 1600 GT/GTL, and the BMW superbike S 1000 RR. The first BMW maxi-scooters C 600 Sport and C 650 GT only recently saw their world premiere in autumn 2011.
Adrian van Hooydonk, Senior Vice President BMW Group Design: “I would like to thank David Robb for his many years of successful work and wish him all the very best for the future.”
Schuberth C3 Concept Helmets - Free Shipping & No Sales Tax Outside Nevada!
Schuberth Concept C3 Helmets - Including New World Graphic Helmets
FREE SHIPPING* FOR ANY SCHUBERTH PRODUCT!
NO SALES TAX OUTSIDE OF NEVADA!
PLEASE CALL 775-355-0655.
Schuberth Concept 3 World Graphic Helmets
Pre-order now for earliest delivery, approximately mid-January!
The quietest and lightest flip-up helmet on the market, the C3 is the choice for the ultimate riding adventure. Its revolutionary compact design is not only ultra quiet at a sound rating below 84dB at 60 miles per hour but ultra light at close to 1650 grams (3.6 pounds).
Engineered from lightweight fiberglass reinforced with Duroplast and a layer of Dyneema, the C3 is available in two shell sizes. Optimized in Schuberths own wind tunnel, the helmet is ideal for long distance and sport riding. The C3 owner will experience less stress on neck muscles, lower wind drag, and better stability while riding at higher speeds.
A paradigm of comfort, performance, and protection, Schuberth helmets meet both DOT FMVSS 218 compliance in addition to the rigorous ECE 22.05 standard. Mandated by more than 50 countries, the ECE standard is the most common international standard for motorcycle helmets.
Thanks for looking!
Happy New Year!
Cheers,
Lane
Lane Swall
General Manager/Dealer Principal
Sierra Motorcycle Companies
Sierra BMW Motorcycle
Sierra Motorcycle Supply
1380 Kleppe Lane
Sparks, NV 89431
775.355.0655
775.355.0651 fax
N39 31.437 W119 43.260
www.sierrabmw.com
www.motosupply.com
“Sierra Motorcycle Companies—We specialize in CUSTOMER SERVICE.”





